Blog

Notes from the lab

Practical guides on video content, ads, and AI, from strategy to workflow.

Vertical frame with overlay guides for caption and UI margins
REFERENCE · JUL 2026

Vertical Video Guide: Sizes & Safe Zones

9:16 dimensions, platform specs, and safe zones for TikTok, Reels, Shorts, and Stories.

10 MIN READ
Monochrome prompt library with writing, marketing, and strategy columns
REFERENCE · JUL 2026

AI Video Prompts: 50 Marketing Examples

Reusable formula, weak vs strong prompts, and copy-paste examples for ads, products, and social.

15 MIN READ
Creator-style vertical ad frames beside product cutaways in an editing workspace
COMPARISON · JUL 2026

Best AI UGC Ad Generators

Types, specs, and workflows for creator-style social ads, and when editable ads beat talking avatars.

13 MIN READ
Abstract monochrome comparison of AI video tools and editable creative
COMPARISON · JUL 2026

Best AI Video Tools Compared

PlayableLab vs Runway, HeyGen, Creatify, and more, editable creatives vs clips.

14 MIN READ
Abstract monochrome video editing workspace with scene thumbnails
STRATEGY · JUL 2026

How to Make Video Ads That Convert

Hooks, structure, pacing, and a testing framework for ads that convert.

11 MIN READ
Monochrome video production pipeline from brief to export
PLAYBOOK · JUL 2026

Video Content Production Guide

The five stages, platform specs, and how to produce video at scale.

13 MIN READ
Monochrome prompt input transforming into video scene frames
AI & PRODUCT · JUL 2026

AI Video Generation Guide

From prompt to publish: how AI video generation fits your workflow.

12 MIN READ